The office of a company is more than just a roof to work. Knowing how to decorate an office can go a long way in impressing clients. With the time it takes to work and move all projects forward, we don’t realize how powerful an office’s impression on clients can be.
Tips for how to decorate an office
It goes without saying that impressing customers is something that most companies will be very interested in doing. Of course, there is nothing better than doing high-quality work, providing excellent service and offering at an affordable price, but there are other things that can be done to impress your customers and ensure the profitability of your business. Here we tell you how to decorate an office to serve your customers with these tips.
Define your brand values
Before beginning any office interior design work, it is important that both you and your design team establish exactly what your brand values are. Aside from obvious things like logos, taglines, color schemes, and trademarks, you should think of your business as having its own personality .
Before you get started decorating an office, you need to know how your business helps people and what associations you’d like customers to make . One of the best ways to really get to the heart of your brand identity is to ask those working on the project to think of five words that describe your business and five words that describe your customers.
Differentiate between spaces for staff and customers
When planning your office layout, it’s important to differentiate between client spaces and dedicated staff spaces . After all, employees and customers probably see your business differently, and you probably want them to.
Your staff can see that the brand is aimed at customers, because they witness the daily realities of the company. During the design phase, try to come up with appropriate branding ideas for the two different types of office spaces, so you send the right messages.
Focus on key touch points
Designing the office can be a balancing act. One of the best tips for getting the balance right is to focus on the areas where your business identity will have the most impact .
An obvious customer touch point is the reception area, so you should have branding that clearly indicates who you are and what you do. However, you should also identify which are the most important employee zones in your office and consider which behaviors you want to encourage or eliminate.
include your products
Depending on the nature of your business, one of the most effective office interior design techniques you can employ is displaying your own products . After all, nothing tells your brand story like your products.
If you have a company with a great product, think about how you can make it stand out . For example, Pikolin establishments throughout Spain have beds and mattresses displayed throughout their rooms. What better way for a food company to show what it does?
Pay attention to the color palette
Last but not least, you should think carefully about the color scheme you use in your office and consider how it relates to your brand. Assuming the colors associated with your brand aren’t too extravagant, it may be appropriate to use them to decorate the office.
In case the company color scheme is too distracting, keep in mind the nature of your business and decorate accordingly . If your staff work under high pressure, you probably don’t want to make things worse by using bold colors. At the same time, if creativity is at the heart of your brand, plain white walls won’t cut it.
Add a creative touch
Office spaces are often considered to be boring or restrictive places, where natural light is not taken advantage of or used correctly. Hanging art is a great way to decorate, but if that doesn’t suit your brand image, there are more minimalist ways to brighten up the space , like implementing your brand’s color palette on your office furniture.
Factors to consider when decorating an office
With these tips you will know how to decorate an office with a design consistent with the identity and values of your business . If you also want to improve the design taking into account other important factors, we will explain how to do it.
Personal
It may surprise you, but seeing happy employees has a huge effect on the subconscious of customers who walk into a store for the first time. All members of your staff must be prepared to interact with customers and must be able to direct visitors where they need to go. Having a functional office layout makes it easy for any member of staff to guide guests to other areas of your office; An office that has an ergonomic design makes your employees feel comfortable and improves customer interaction.
Hygiene
A clean office makes a great first impression. There is nothing worse than visiting a company for the first time and realizing that it is dirty and poorly organized. A professionally designed office will help properly set up storage spaces and keep waste well-placed .
refreshments
Having coffee and soft drinks available for your customers is very useful. It’s also a good idea to allow guests the option of using coffee machines or water coolers by placing them in the reception area.
Low level
You might be surprised at how much of a difference a redesigned ground floor plan can make in an office space . Professional interior designers can optimize your design to make the most of natural lighting and space. These improvements will make customers feel at home and relaxed.
Plants
Adding some greenery to the workplace is always a great idea. There are hundreds of options for placing plants inside a commercial space: hanging plants, moss walls, large planters in the corners, a vertical garden, etc.
Dress code
Obviously no one wants to work in an overly restrictive office, but implementing a dress code should not be considered on a par with implementing a uniform . When your company has a clear but reasonable dress code, your staff can still express themselves, but with a consistent standard that keeps your brand identity on track. Customers walking into the office for the first time always pay attention to what employees are doing, and it follows that the way employees are dressed is an important factor in impressions. You need to explain to your staff that a dress code is not about restricting what they can wear, it’s about taking the opportunity to tacitly explain your brand mindset to customers.
